As a extrovert who is always keen on building people network and sustaining relationships, I became an expert speaker on 'Personal Branding' at few events and online webinars. Someone who slowly but steadily created a vibrant digital persona, have been many a time asked is it important? Yes is one word answer. Why is a little longer post given below!!!
Today, what we are an what is reflected in the digital world and the presence of the digital footprints we create denotes who we are!!! It is a direct relativity to our though process, networking abilities and real YOU! Unless you are true to what you are consistently, you cannot be showcasing the REAL YOU in this world that can verify and validate at the tip of the fingers in the search crazy world!
Sharing
Achievements and Awards
1. It is very important we communicate
our achievements
2. Why these achievements are
important to share is to reflect on your skills and performance
3. Verified achievements are testimony
to your hardwork
4. Important to create your own
personal brand
5. First step to connect with likeminded
people and to people who inspire you
6.
Effective networking doesn’t happen over night
7.
Consistent achievements and awards leverages you at the level you ought
to be
Networking is the
new currency
1.
Connecting with right people is very important for career growth
2. Observing and reaching out to
people 2 levels above you will inspire to grow to their level
3. People who are successful can guide
you with their learnings and mistakes
4. connecting with right
stakeholders, people who are key to
influence in the organization etc will help
5. Connect with people in industry and
industry bodies like NASSCOM, eWIT, MSME, STPI, etc related to your field
6. Follow people whose career path you
want to succeed in
7. Identify and reach out to those who
can be your sponsors, coaches, or mentors
8. Plan on what you can do for those
in your network in terms of value addition
9. Plan and meet regularly in forums,
social events, seminars, workshops, and conferences etc
10. If you believe in yourself, do not
hesitate to reach out and ask for recommendations or introductions
Using Social
Media effectively
1.
A very reliable LinkedIn Profile is the key
2.
Make it powerful by keeping the data with information
3.
Use key words to introduce your skills and strengths
4.
Never use a vacation picture, use professional looking photo
5.
Do not use nick names or short names-
Use proper professional names to identify you
6.
Create a powerful professional headline using all 100+ characters to
clearly define you
7. Do not forget to update your
location, industry vertical and customising your profile URL
8.
You need to be active in the platform sharing your knowledge and
interacting with industry peers
9. Do not hesitate to showcase your
certificates, proprietary work, accolades etc
10. Give endorsements and do not
hesitate to ask for recommendations
11. NO longer volunteering is
considered as an add-on but as part of formal work responsibility
12. Getting connected to your colleagues
and professional connects is important
13. Keeping your contact information
available - at least by email is required
14. Trust and credibility is achieved
slowly and steady based on people in your network
15.
Keeping in touch with your previous organizations and ex-colleagues is a
strength
16. Do not hesitate to join
recommended and relevant LinkedIn groups.
This helps to follow industry news, updates and keep in pace with
trending conversations
17. Publish major achievements, milestones,
and changes in professional career in your profile updates as needed
18. Share your LinkedIn URL link in
your email signatures
19. Check your profile settings to
make your profile visible publicly
20. Use keywords that make your
profile appear in search engines
Personal Branding
is Key
1.Your activity on social media
indicates the 'Digital You'
2. Consistently making your presence
creates much needed virtual visibility
3. Promote your work and achievements
- No one else will do it for you
4. #hastags provide relevance to your
posts for people to follow, comment and connect
5. Involve in healthy discussions in
the topics of your expertise
6. Important to stay in touch with
stakeholders and relevant groups
7. Do not involve in any radical, religious,
controversial, political and any other discussions that may affect the
sentiments or hurt others
8. Participate in surveys and polls
and give your genuine feedback
9. Sharing knowledge is also gaining
more of it. So do online sessions,
Knowledge sharing sessions and participate in industry forums
10. It is important to respond than
react to queries and share your views
11. The content you once create in
digital space is permanent, though you may delete later, it will have a copy
somewhere. So be careful of what you
post
12. Participate in events that enrich
your learning
13. Share only what you are sure is
good for others
14.
Regular posts will improve your engagement in social media
15. In case you are posting something
copied, please give due credits and references
16. Spend time reading Newspapers,
whitepapers, case studies and other people's recognitions
17. Remember to create original
content that will always have more value
18. The audience of your posts is
important.
19. Having individual strategy on what
you want to be identified as is very important.
The contact you post, the stories you tell, the personal experiences you
share, the media visuals you use, everything will grab attention and remember
you are closely watched
20.
It is very very important that we get the social validation for who you
are. It may happen with one viral post
or slow and steady progress you make.
There is no magical wand for this to happen.
Successful people
are those who leave behind a legacy!
Today, successful
people are those who leave behind strong and sensible digital footprints!!!
